Stagwell (NASDAQ: STGW) Chairman and CEO Mark Penn will participate in a number of speaking engagements throughout the Cannes Lions International Festival of Creativity 2022, the largest gathering in the creative marketing community.
As the Chairman and CEO of Stagwell, the challenger network built to transform marketing, Penn will offer ideas about how brands can leverage digital creativity as a tool to drive business growth; insights from his four-decades-long career at the intersection of business, politics and marketing; and his outlook into the role brands should play in the metaverse, Web3 and beyond.
“From inflation to war to the upcoming U.S. midterm elections, we’re experiencing one of the most volatile periods in modern history, and marketers need a sound understanding of how to navigate the evolving issues while protecting their brands,” said Stagwell Chairman and CEO Mark Penn. “At the same time, the digital marketing revolution is powering incredible growth, and I’m looking forward to sharing my perspective on how brands can harmonize the art and science of modern marketing in this landscape.”
