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Rami Tawasha on Transforming Commercial Spaces Through Tenant Improvements and Renovations

Rami Tawasha on Transforming Commercial Spaces Through Tenant Improvements and Renovations

November 4, 2025
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Rami Tawasha on Transforming Commercial Spaces Through Tenant Improvements and Renovations

by Hayley Chowdhry
November 4, 2025
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Rami Tawasha on Transforming Commercial Spaces Through Tenant Improvements and Renovations

© Mike van Schoonderwalt

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Tenant improvements (TIs) and commercial renovations have become more than routine upgrades. They’re a strategic response to shifting workplace needs, evolving tenant demands, and rising operational costs.

In a market shaped by hybrid work, heightened energy standards, and an ongoing flight to quality, investing in the right improvements can directly influence property value, occupant satisfaction, and long-term flexibility.

The Business Case for Renovating Commercial Space

Renovation is no longer just about aesthetics. Today’s projects often center around health, energy performance, and tenant retention.

Across U.S. markets, property owners and occupiers are navigating tighter concessions and rising expectations. The average tenant improvement allowance declined to $87.51 per square foot in 2024, down from nearly $98 in 2023. This drop has pushed both sides to think more strategically about scope, ROI, and efficiency.

“Post-pandemic, tenants are laser-focused on how their space functions, not just how it looks,” says Rami Tawasha, a commercial design strategist. “Acoustics, ventilation, and layout now carry just as much weight as finishes or square footage.”

Even with costs stabilizing, quality build-outs remain expensive. In cities like New York and San Francisco, Class A office fit-outs can top $213 to $219 per square foot. But the upside is clear: in well-positioned buildings, renovated space consistently commands premium lease rates and longer commitments.

Strategic Design for Modern Workflows

Gone are the days of one-size-fits-all office plans. Companies are demanding work environments that support flexibility, focus, and well-being.

Balancing Collaboration and Focus

Hybrid models have reshaped the physical footprint. More organizations are favoring zoned layouts that mix quiet rooms, touchdown desks, and tech-enabled collaboration spaces. Open floor plans still exist, but they’re rarely left unchecked.

Sound control is a growing concern. According to OSHA and NIOSH, poor acoustics and noise exposure can harm productivity and employee health. Renovations often incorporate ceiling baffles, insulated partitions, and sound masking to maintain comfort and function.

Air Quality and Wellness Upgrades

Clean air has become a baseline requirement. Research from the COGfx study found that workers in well-ventilated environments scored nearly twice as high on decision-making tasks compared to those in standard spaces.

To meet this demand, many TIs now include:

  • MERV-13 or higher filtration systems
  • Demand-controlled ventilation
  • Indoor air quality sensors and displays

“Tenants aren’t just looking for pretty breakrooms,” notes Rami Tawasha. “They want to know how the space actively supports their health and productivity.”

Energy Codes, Compliance, and Financial Incentives

Many upgrades today are being shaped by rising code standards and the opportunity to offset costs through incentives.

IECC 2024 and Local Adoption

Energy codes like IECC 2024 and ASHRAE 90.1 have tightened requirements around lighting, controls, and building envelopes. Cities are adopting these new standards in 2025, prompting owners to reassess how their buildings measure up.

Retrofits focused on HVAC optimization, envelope sealing, and lighting automation are no longer optional; they’re part of staying code-compliant and competitive.

Taking Advantage of the 179D Deduction

One of the most impactful tools for financing renovations is the Section 179D commercial energy efficiency deduction, which was expanded under the Inflation Reduction Act. Projects that achieve at least 25% energy savings over a reference building can claim substantial tax benefits, especially when prevailing wage and apprenticeship standards are met.

The current eligibility period requires that construction begin before mid-2026, making now a critical window for owners to act.

Retail and Mixed-Use: Experience Still Drives Design

For retail tenants, the stakes are different, but no less urgent. Experiential design, omnichannel flexibility, and fast delivery timelines dominate renovation priorities.

U.S. retail fit-out costs currently average $155 per square foot, with Northern California topping out at $211 per square foot. Brands are investing heavily in:

  • Pickup and return zones
  • Modular displays
  • Tech integrations (beacons, smart mirrors, self-checkouts)

These investments aren’t just trend-driven. They’re key to driving in-store traffic and conversion in a digital-first world.

When Tenant Improvements Aren’t Enough

In some cases, light renovations won’t cut it. Functional obsolescence, inefficient layouts, or sustained vacancy can push properties toward repositioning or conversion.

In 2024 alone, the U.S. delivered over 13 million square feet of converted commercial space, primarily office-to-residential, and 2025 is on pace for similar numbers. Projects like 25 Water Street in NYC underscore a growing appetite for wholesale transformation, particularly in underutilized downtown corridors.

This movement adds pressure on older commercial properties to modernize or risk falling out of favor entirely.

Delivery, Risk, and Execution Considerations

Executing a successful renovation means more than hiring a good contractor. It requires early alignment between leasing, design, engineering, and compliance teams.

Design-build delivery models are gaining traction as a way to streamline schedules, reduce change orders, and control costs. These models are especially useful when navigating:

  • Compressed timelines between lease signing and occupancy
  • Complex permitting tied to energy and safety codes
  • Live construction in partially occupied buildings

Construction-phase indoor air quality has also come under the spotlight. Best practices include temporary filtration, airflow direction control, and sequence planning to ensure occupant safety and faster re-occupancy.

Final Thoughts

The commercial real estate landscape is undergoing a fundamental shift, one that elevates the role of tenant improvements from cosmetic upgrades to core business strategy. Whether accommodating hybrid work, meeting evolving code standards, or reducing energy waste, smart renovations offer a direct path to future-proofing assets.

With allowances tightening and regulatory complexity growing, every dollar spent must be tied to long-term value. For owners and tenants alike, success lies not in doing more, but in designing better.

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