Founded in 2014 by tech entrepreneur Al Lijee, myWindshield is an innovative and straightforward way to get quick and affordable auto glass repair and replacement services. The business model is pretty simple: independent auto glass shops in the United States competing for more business and a greater online presence benefit by getting better, higher-quality leads; vehicle owners can quickly find nearby auto glass technicians that offer better prices and (often) better services than the big national chains.
“We’ve seen stellar success with our UK-based platform offering essentially the same thing, myWindscreen, so after a little market research and analysis of the US market, we quickly realized the potential business opportunities there too,” says Al Lijee.
We took a look at myWindscreen and noticed that it’s essentially the same, simple layout as myWindshield. Al says that he intends to keep the website layout clean since it’s supposed to be quick and easy for vehicle owners to use, since usually those that need windshield repair or windshield replacement are under time pressure.
In terms of cost, we asked Al about the costs for both auto glass shop owners and for customers to use the platform. For auto glass shops, there’s a $100 yearly subscription that can be cancelled at any time. What sets myWindshield apart from many lead generation services, however, is that they don’t charge a hefty per-lead fee… in fact, there’s no charge per lead at all. All auto glass shops get their own dedicated profile page, which, when combined with myWindshield’s SEO and digital marketing strategies, helps them really stand out in a sea of competition. For customers, myWindshield is and will always be 100% free, with no need to create an account or to sign up for any newsletters, etc.
The one thing that Al insists on is that all member partners listed on myWindshield undergo a vetting and approval process. He only wants to list genuine, dependable auto glass technicians on the platform. This helps to ensure a better, more consistent service for users but it also rewards honest service.
In terms of services, it depends on the auto glass shop. Since myWindshield isn’t an auto glass shop itself, every member partner will likely offer different services, covering different parts of the US. Some work 24/7 and provide same-day auto glass services, others work a normal 9-5. Some of the most common services that listed members provide include windshield rock chip and crack repair, windshield replacement, body glass replacement, and ADAS calibration.
Customers that come to myWindshield online aren’t usually searching specifically for myWindshield, which is why Al has chosen to invest heavily in on-page and technical SEO and digital marketing campaigns to help boost myWindshield in Google Search and other search engines for terms like “Windshield replacement near me” for example.
